We’re in the season of sales and Black Friday is here again, with countdowns, flash sales, and deals designed to make us feel like we must buy something. It’s easy to get swept up in the advertisements, but more spending doesn’t always lead to a better home or a better life. Sometimes, the most valuable change comes not from buying more, but from choosing less— less clutter, less stress, and less pressure.
For many homes, cleaning products are an unexpected source of overwhelm. New scents, new formulas, new bottles… and suddenly the cupboard is overflowing with products we’ll likely hardly use a few months down the track. Black Friday can tempt us to add even more to what we already have. But what if we took a different approach this year?
Choosing Less Over More
A simpler home doesn’t come from owning more things, it comes from owning the right things. At Vera Clean our primary focus is on refilling, reusing, and reducing clutter. We don’t want to encourage impulse buying because we are confident the product stands on its own. It’s simple but functional, gentle, yet effective and multi-purpose without unnecessary fragrances or harsh chemicals. Even the Vera Clean Kit packaging is simple: a plain cardboard box. No unnecessary extras, just a product designed to help you clean more efficiently and effortlessly.
When we simplify our cleaning routine, everything becomes easier:
- fewer decisions to make
- fewer products to store
- fewer steps to remember
- fewer moments of “I’ll clean it later”
A simple system and products that actually work supports healthy habits that we can be consistent about. And when cleaning is easier, your home feels calmer, and so do you.
Why Less Creates a Cleaner, Clearer Life
Clutter—physical and mental—slows us down. When we’re surrounded by a lot of stuff, even small tasks can feel bigger than they are. But when things are streamlined, cleaning becomes faster and an almost effortless habit.
This is where less truly becomes more:
- More time, because cleaning is quicker
- More clarity, because your home feels lighter
- More consistency, because your routine makes sense
- More wellbeing, because cleaning no longer feels overwhelming
A cleaner home supports a clearer mind. It helps us stay focused, grounded, and more present in everyday life.
A Thoughtful Alternative to Sales Season
We don’t do big Black Friday discounts, not because we don’t love a sale but because we value something else even more: intentional living. We want Vera to help you reduce waste, not create more of it.
The Vera Clean Kit and Vera Concentrate were designed to make cleaning simpler, safer, and more efficient with a system that just works. Just one cleaning concentrate. Fewer decisions. Minimal waste. Efficient cleaning power that can be used for so many different uses.
This season, instead of asking “What else should I buy?”, maybe ask:
“What can I simplify?”
“What can I reduce?”
“What helps make my life easier, not cluttered?”
The Beauty of Less
“Less is more” isn’t about missing out, it’s about choosing what truly supports our home and wellbeing. A simpler home and life helps us take more manageable steps to cleaner living, allowing us to make time for the moments that matter.
If Vera can help you reduce clutter, stay consistent, and feel more in control, then we’re happy to be part of your journey towards a cleaner and calmer life.
URL has been copied successfully!