How Deodorisers Work, and How Vera Compares

When something smells bad, whether its a towel, your gym bag, or the kitchen bin, it’s tempting to grab a deodoriser or room spray. But do those products actually remove the smell, or just hide it?

Let’s break down the types of deodorisers and how Vera compares.


🧴 1. Masking Odours (Most Common)

Most cleaners and deodorisers use strong synthetic fragrances to cover up bad smells. They don’t address the source of the odour but simply cover the problem with perfume to give an illusion of clean. This approach can be found in:

  • Room sprays
  • Scented surface cleaners
  • Fabric refreshers
  • Candles
  • Deodorants

Fragrances can be toxic to our health, and simply mask the problem that needs addressing. They:

  • Don’t remove bacteria or grime
  • Can trigger asthma or allergies
  • Can fade quickly or requires increased concentration over time to mask odours

In fact, many candles and air fresheners we buy often have toxic VOCs that are harmful to our health.


🧪 2. Odour Neutralisers / Absorbers

These products use chemical or physical reactions to neutralise odour molecules. Some absorb smells (like baking soda), while others chemically trap them. You may find them in:

  • Odour-eliminating sprays
  • Air purifiers
  • Enzyme-based cleaners

While these deodorisers can be very useful and effective, they are not that versatile especially when cleaning:

  • May not disinfect or clean
  • Are often combined with fragrances
  • Doesn’t always remove stains or biofilm buildup
  • Does not address the source of the problem, which is most often bacteria and organic matter.

🦠 3. Disinfecting Deodorisers (Like Vera)

Most disinfecting deodorisers can mask or neutralise odours, but they don’t actually clean and sanitise at the same time. Many contain added fragrances that may be harmful to your health and don’t provide ongoing protection against germs after cleaning.

Vera Clean addresses these problems while also targeting the root cause of most odours: bacteria and organic matter. By removing the surface biofilm and lifting soiling from surfaces, Vera is able to thoroughly flush out the germs and bacteria which cause the odours in the first place. Vera also contains an odour control molecule, which helps to neutralise odours. In this way, Vera is able to disinfect, deodorise, removes stains, and prevent germ regrowth simultaneously.

  • No artificial fragrances or toxic fumes
  • No alcohol or harsh chemicals
  • Hospital-grade clean
  • Flushes out bacteria and dirt
  • Removes surface biofilm and stains
  • Gentle on skin and safe to use around children and pets
  • Safe on most surfaces and fabrics (always spot test first!)
  • Multi-purpose concentrate that is easily adaptable to suit your lifestyle and household
  • Protect surfaces from germ regrowth for up to 14 days depending on traffic

✅ Compare Vera to other deodorisers

FeatureMasking SpraysNeutralisersVera
Removes odour at the source❌ No⚠️ Sometimes✅ Yes
Kills bacteria/germs❌ No⚠️ Sometimes✅ Hospital-grade disinfectant
Removes stains❌ No⚠️ Sometimes✅ Yes
Fragrance-free❌ No⚠️ Often scented✅ Yes
Safe for sensitive users❌ Often irritating⚠️ Depends on formula✅ Gentle on skin, pets, and children
Multi-surface use⚠️ Often limited⚠️ Depends on how it works✅ Yes

💡 Vera is the cleaning concentrate you didn’t know you needed…until now

If you want a space that actually smells clean because it is clean, disinfect and deodorise with Vera.

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